Fall 2006
Welcome to Atkinson Management Today, the student produced publication of the Atkinson Graduate School of Management at Willamette University. Our goal is to provide you with news you can use. We research top management techniques and trends to bring you tips from experts, professionals and current studies on a variety of important business topics.
Please share your feedback by following the link at the bottom of any article.
Finance Offers More Than Just Crunching Numbers
When it comes to business strategy and decision-making, some managers are turning to a superior alternative to the crystal ball: finance business partnering. Many companies are looking to their internal finance and accounting staff to assist in company decisions."
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Getting On-Board:
Use of Government-Sponsored Boards to Further Business Interests
When Belinda Kovach, HR Manager at Oregon-based Don Pancho Authentic Mexican Foods, joined the Enterprise Board for Education, she had two goals: to secure better trained workers for her company, and to improve the workforce in the community.
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Like many managers, you have heard rumors and stereotypes about Open Source products. In today’s demanding business environment no one can eliminate any alternatives when cost and return on investment are guiding forces in organizational investment decisions. Could Open Source be a feasible solution for your organization?
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Redefining the Job Search Engine
What are job search engines doing for your organization? The number of job search engines has exploded in the past decade. Increased efficiency, streamlined interfaces and vast amounts of listings have pushed the medium into the forefront.
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Fisher-Price wanted to keep it a secret. Why? What is it? They wouldn't say. Welcome to the T.M.X. Elmo marketing campaign. And guess what? It worked.
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