Robert "Rob" Sassor '02

Distinguished Alumni Citation

Rob Sassor is passionate about the environment, social justice and creative expression, and where those fields interconnect. After earning his English degree at Willamette, Sassor moved to Washington, D.C., where he conducted research and was a ghostwriter for social and environmental causes, contributing to more than 150 published works and two books. Sassor went on to assess the efficacy of positive versus negative messages in communicating and fundraising for nature conservation, which culminated in a Master’s in Conservation Leadership at the University of Cambridge.

Sassor also worked with the Jane Goodall Institute in western Tanzania, where he led a team of eight to develop and later implement parts of the conservation plan for the greater Gombe ecosystem and its famous chimpanzees.

Now a senior director in the Washington, D.C., office of Metropolitan Group — the Portland-based strategic and creative social change agency — Sassor helps clients such as NASA Earth Science Division, the American Public Health Association and the national Creating Connection initiative deepen their impact through direct support and capacity-building efforts.