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Atkinson Graduate School of Management News

Willamette MBA Recognized for Stewardship, Ethics and Social Responsibility

The Aspen Institute's "Beyond Grey Pinstripes" survey recognized Willamette University's Atkinson Graduate School of Management as a top global MBA program for innovation in social and environmental stewardship.  The Willamette MBA appears in the "Global 100" list at #47 overall, and #20 for the relevance of its courses to ethical and socially-conscious management decision making.

This year management programs from 24 countries participated in an 18 month effort to map the landscape of teaching and research on issues pertaining to business and society.  Relevant data collected in the survey, as well as the list of top business schools, is available at: www.BeyondGreyPinstripes.org.

The number of schools that participated in the survey increased by more than 34% in 2009, while the Atkinson School moved up 11 places in the rankings to #47 globally. 

"The Beyond Grey Pinstripes ranking speaks to the value of the Willamette MBA as an internationally recognized program," said Debra Ringold, Dean and JELD-WEN Professor of Free Enterprise.  "Our mission is to educatepassionate students who will become socially-conscious managers in business,
government and not-for-profit organizations."

"The best business students move quickly into the front ranks of business - and the attitudes and values they bring to the table are deeply influenced by their time in business education," said Judith Samuelson, Executive Director of the Aspen Institute's Business and Society Program.  "The schools that are competitive in the Beyond Grey Pinstripes ranking are the real trailblazers - they assure that students have the right skill as well as the will to make things happen."

First Thursday Series:  Special Guest Victor d'Allant of the Social Edge

Thursday, November 5 - Special Event with Victor d'Allant of the Skoll Foundation - "Web 2.0 & Social Change - The Power of Story Telling"

Victor d'Allant, Executive Director of the Social Edge, will appear at Willamette University's First Thursday series to discuss the use of social media for non-profit managers and social entrepreneurs. Victor will discuss the use of YouTube, Facebook, Twitter and other online networking platforms to engage stakeholders and tell an organization's story to its audiences.Web 2.0 has brought new tools to non-profit managers to assist in telling the organization's story to a broader group of donors, clients and consumers.

RSVP for the Event Online

Sustainable Enterprise Certificate:  Social and Environmental Well-Being

Willamette University's Sustainable Enterprise Certificate program takes a unique approach to presenting the interconnectedness of social, economic, and environmental well-being. This is done in a way that will integrate all areas of sustainability by first focusing on the dynamics of complex systems, followed by a practical look at social systems and how the expansion of social well-being ties directly to economic and environmental well-being.

The lineup of speakers in the 2010 Sustainable Enterprise Certificate includes Polar explorer Robert Swan, Mary Hansel of the Biomimicry Institute and Norm Miller of the Climate Science Department at the Berkeley National Laboratory. 

For more information on the Sustainable Enterprise Certificate, visit http://www.willamette.edu/mba/sustainability.

Using Social Media Effectively: How to Leverage the Power of your Network - Nov. 6

Blogs, wikis, websites, video media and more. - The possibilities for connecting with others and collaborating online are exploding.  People who are launching and running their own venture - whether for profit or not for profit - need to understand where to invest their time and resources to make
the greatest difference.  Facebook, Linkedin, Twitter, and community sites - what is the right combination to get your message out and improve your results?

If you want to learn more about how to put social media and online collaboration in place for your social venture, join us on November 6th, at the Salem campus of Willamette University.  Hear international and regional experts explain what works and what doesn't.  They'll share real world
examples of the effective uses of social media, giving you powerful tools to decide what will work for your own organization.

Details online at http://www.willamette.edu/agsm/social_media/
(Discounts available for Willamette University current studentss and alumni)