Textbooks - Fall Semester 2017 Core Courses


The textbook or books shown below are the books for your fall semester core courses.

You can buy your textbooks online or you can buy them from The Willamette Store when you arrive on campus. Willamette University's bookstore provides competitively-priced textbooks for all of your MBA classes. If you choose to buy your textbook from a source other than the Willamette Store, be sure to purchase the correct edition and ISBN number as listed below.  "Additional case packets" will be required for some courses.  These packets will be purchased after school starts.


GSM 5104: Managing Organizations

Professor: Lisbeth Claus
Textbook: No Text. Additional case packet required.

GSM 5103: Data Analysis, Modeling and Decision Making
Professor: Robert Walker
Textbook: Basic Business Statistics: Concepts and Applications  (Berenson, Levine and Krehbiel). 12th Edition. ISBN-10:0132168383. Publisher: Prentice-Hall.
Note: Optional software licensing is not needed.

GSM 5105: Accounting for Managers
Professors: Romana Autrey
Textbook: Financial Accounting, v2.0, Joe Ben Hoyle and C. J. Skender 
Publisher, Flatworld Knowledge Inc.; ISBN# 9781453343876

Textbook: Managerial Accounting, v2.1, Kurt Heisinger and Joe Ben Hoyle 
Publisher, Flatworld Knowledge Inc.; ISBN# 9781453375723

Students may buy whatever format they want directly from Flat World’s website.; https://bookstore.flatworldknowledge.com/orders/new; The formats they offer are:
- Online Access [Required] $29.95;
- Online Access [Required] + Ebook Downloads $49.95;
- Online Access [Required] + Color Textbook $54.95;
- Online Access [Required] + Ebook Downloads + Color Textbook $74.95;

GSM-5107: Marketing: Creating Satisfied Customers
Professor: Jameson Watts
Textbook: No Text. Additional case packet required. 

GSM-5108: PACE I
Professors: Larry Ettner and Beth Ursin
Textbook 1Strategic Planning for Public and Non-profit Organizations (Bryson). 4th Edition. 
ISBN:978-0470392515. Publisher: Wiley
Textbook 2: This Land of Strangers (Hall). 2012.
ISBN:978-1608322992. Publisher: Greenleaf
Textbook 3: How to Interview Like a Top MBA (Leanne).
ISBN:0-07-141827. Publisher:  McGraw Hill.
Textbook 4: The 2-hour Job Search: Using Technology to get the Right Job Faster (Dalton). 2012 Edition.
ISBN:978-1607741701. Publisher: Ten Speed Press.
Textbook 5: The Start-up of You, (Hoffman, Casncha),
ISBN:978-0-307-88890-7. Publisher: Crown Publishing Group
Textbook 6 (optional)Jobs That Matter:  Find a Stable, Fulfilling Career in Public Service. 2010 Edition.
ISBN:978-1593577872. Publisher: Jist Works.
Textbook 7 (optional): The International Advantage: Get Noticed. Get Hired!, Marcelo C Barros, 2015 Edition; Publisher, International Advantage, LLC;
ISBN# 0692463151 / 9780692463154
Textbook 8 (optional): Never Eat Alone, Expanded And Updated: And Other Secrets To Success, One Relationship At A Time, Keith Ferrazzi,Tahl Raz, 2014 Edition; Publisher, Crown Business;
ISBN# 0385346654 / 9780385346658
Textbook 9 (optional): Crack The Case System: Complete Case Interview Prep, David Ohrvall, 2011 Edition; Publisher, Turtle Hare Media;
ISBN# 0974442844 / 9780974442846

Note: Additional case packet and assessment tools required